When it comes to web design trends, one thing that comes to mind easily is the suggestion that they are temporary in nature. It is true that such trends come and go in the world of web design. A web design trend can create a big opportunity – like a hit counter button – and be everywhere for one day, after which it can be sent to the trash a little later.
Not surprisingly, no one uses the hit counter button anymore. Not only has it proven ineffective in tracking the number of visitors closely, it has also become a source of shame for websites when it shows a pathetic number of visitors.
Once again, although the hit counter button has long since disappeared, many web design trends are still in widespread use today years after they began to take effect. From a point of view of things, these trends will last forever, and that any web designer worth their salt could incorporate these timeless trends into their work.
Add spaces
Now take a look at some of the latest websites and you’ll find that many of them use a lot of blank or white space.
A relatively new web design trend, the use of larger spaces gives other elements of a website more breathing space, and people seem to like it. After all, they don’t have to see all the business packaged on one page. Plenty of space should also give them breathing space, as they would be more interested in exploring the website in the future than getting everything at once.
Simplicity and intuition
However, it is normal for web designers to do their best to come up with sophisticated and incredibly great work. However, simplicity always wins people better. First, the simple design makes it easier to explore the website. For another, a website with a simple design would look better because there would be less distracting design elements and business information.
Beautiful web design is good, but making site navigation more efficient with simpler web design is more important. The primary goal is to get people to spend some time on your site and eventually become referrals, then conversions.
You also need to keep in mind that people who visit your site will have different skills and levels of comfort when researching it. If you put bells and whistles in your design that are easy for more Internet-savvy users to understand, you may be alienated from guests who have no idea what any of these great buttons and icons mean. You need to be more intuitive in designing your website so that everyone can use it comfortably. All important sections of the website should have clear labels, processes should be streamlined and the interface should be well organized.
Text that is easy on the eyes
It’s understandable that web designers love to play with fonts, especially when a lot of new fonts are made every year. However, nothing should exceed readability in font usage. A web designer can use the coolest and trendiest fonts out there, and the page looks impressive, but what makes people more impressed is the idea that they can really easily read the written content on your page.
To ensure the readability of the content, the fonts you use should be of a type and size that is easy on the eyes. It is also important that the font is readable on both desktop and mobile devices. You can also improve readability by using a scattered or numbered list to scatter your content.
Incredible photography
Well-readable text is good, but fantastic images – striking photos to be special – are even better when it comes to getting visitors ’attention. According to the cliché, a picture paints a thousand words, and people are more likely to spend more time exploring the site and taking beautiful pictures. Images can be products and services offered by a website, and visitors still appreciate them because of the great photography. Web design trends come and go, but big, high quality photos are here.
Responsiveness
Compared to the other trends mentioned above, responsive website design is practically a newborn baby. However, depending on the situation, responsiveness is one web design trend that will last forever and longer or as long as mobile devices exist. Smartphones and tablets are not likely to go anywhere anytime soon.
There’s also the fact that there are now more mobile users than desktop users, and the gap is only growing every day. As the number of mobile phone users grows by leaps and bounds, it is safe to say that responsive design will only grow and become more important in the near future.
The future began with the launch of Google’s Mobile-First Index this year. As Google bases its ranking and search list on mobile versions of websites, responsive sites are now in a better position to rank. Pretty soon, all webmasters will strive for responsive website design, and it’s a web design trend that has the potential to be the longest lasting as long as Google keeps the Mobile-First index in place.
Speed
Everyone loves a fast-loading site, especially visitors. The download speed of your website has a significant effect on UX. Therefore, you need to make sure that your site has literature on your toes in terms of speed. Website speed is one of the most important factors in ranking high in Google search results because Google wants to show users of a website that loads quickly. Thus, improving the speed of your website is not just a trend, it is a mandatory task all the time.
Conclusions
If you look at the history of website design, you will find that so many web design trends have already joined the hit counter button in oblivion. Several of those who came up this year may also be gone by next year. However, the ones listed above have the potential to benefit future generations of web designers. These web design trends had worked well when they were first introduced, and continue to work well long after the people who started them are gone.
